Welcome to Blue Ridge Harley-Davidson® your new and used Harley-Davidson Dealer located along I-40 in Hickory, in the beautiful foothills of North Carolina. Thanks for visiting our website. We hope you'll stop by our dealership soon, and while you’re here test drive a New Harley-Davidson®. Relax on the large sheltered deck while you ponder your next stop. Maybe a ride to the Blue Ridge Parkway to check out the awesome scenery? You'll find out why our customers talk up our second-to-none service department. Make your appointment today for our state-of-the-art Power Commander Tuning Center. Our knowledgeable technicians have a combined 130 years of experience and are dedicated to keeping your Harley® motorcycle running at its best. Give us a call for service, chrome or accessories work. Our friendly staff will make you feel right at home. The store is stocked with genuine Harley-Davidson® apparel and collectibles. Check out the latest in apparel for riding and after-riding wear. We have a wide assortment of footwear and helmets, and we're fully stocked! Special sizes or special orders? No problem! Don’t forget to check out the new Harley-Davidson® Lineup or our Large Used Motorcycle Inventory Don’t have a motorcycle? One of the extra's here at Blue Ridge Harley-Davidson® is our rental program. That's right you can rent a Harley® from us! With your rental you get 24-hour roadside assistance, Harley-Davidson® Security System, and helmets and unlimited mileage.